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Brand and Identity design for 'Truss'
Engineering the new way for the brand
A mechanical company operational from many years 'TRUSS' is a manufacturing unit in Mumbai that helps make various parts of the aluminium truss. We developed the name which is a direct inspiration from the business. We designed their logo and helped create a brand with a more trusted and appealing look. The colour blue was used to make it impactful and connect with strength and quality. The logo was designed to ensure production on the product or in various packaging boxes and other brand collaterals for exhibitions etc would be feasible. We also designed their website showcasing the entire product range of products they manufacture. ‘Truss Accessories’ as a brand has been successfully run-in their operations since 2017.
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